This is an aggregated industry headline. Read the full story at FiercePharma →
Lilly covers lifelong obesity journey in new GLP-1 Medicaid access campaign
The campaign adds older adults to the obesity conversation and is anchored by Lilly's "A Life Covered" short film, which highlights a woman's decades-long weight loss journey.
By FiercePharma
· Aug 25, 2026
· via FiercePharma
Image: FiercePharma
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